SoftTalk Messenger, a Nigerian-owned messaging platform, has introduced a new monetization initiative aimed at rewarding content creators for active community engagement. The program, called the SoftTalk Creator Partner Program, is designed to help group administrators and community leaders earn monthly income based on how engaged their members are.
Unlike many platforms that rely on intrusive data collection, SoftTalk prioritizes user privacy. Users communicate through @usernames instead of phone numbers, reducing the risk of spam and protecting personal information. This approach ensures that privacy is maintained while still fostering active online communities.
The program allows African content creators to receive 100% of their earnings directly, eliminating the need for third-party intermediaries. This model ensures that creators benefit fully from the growth and participation within their communities.
SoftTalk combines secure messaging with tools for community building, enabling features such as group chats, voice calls, and service trading. These features are integrated with strong privacy protections, giving users a safe and flexible platform for interaction.
With this initiative, SoftTalk is positioning itself as a platform that not only rewards creators for engagement but also provides a privacy-first environment. By focusing on these core values, the company aims to attract and retain content creators and users across Africa.
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