Jobberman Empowers Nigerian Youth at Lagos Creative Economy Career Fair 2025

Jobberman has taken significant steps to connect job seekers with opportunities in Nigeria’s booming $4.7bn creative economy through its Lagos Career Fair 2025.

The Creative Economy Edition of the annual fair, held at Daystar Christian Centre, Ikeja, brought together over 1,600 young Nigerians, employers, government officials, and industry leaders under the theme, “Innovation and Creativity: Catalysts for Opportunities.”

Organized in partnership with the Mastercard Foundation, the event featured masterclasses, panel discussions, fireside chats, and on-the-spot interviews, all aimed at bridging the gap between talent and opportunity in the creative sector.

Olamide Adeyeye, Country Head of Programmes at Jobberman Nigeria, explained, “Our goal is simple but profound: to connect talent to opportunity and transform potential into prosperity. Nigeria’s creative economy is already a $4.7bn sector, but many young creatives face barriers to entry. This fair was designed to change that.”

The keynote address was delivered by Chude Jideonwo, Founder of Joy Inc. and host of WithChude, who encouraged participants to embrace authenticity and boldness in pursuing their dreams. “Overtaking is now allowed,” he said, urging young people to build relationships and turn frustrations into stories.

Lagos State Commissioner for Youth and Social Development, Mobolaji Ogunlende, reaffirmed the government’s commitment to youth empowerment and creating platforms for young creatives to compete globally.

The event included a job fair zone with over 90 employers conducting interviews, leading to several immediate job offers. National Youth Service Corps member Valentine Okoh secured a position unexpectedly, while “Pitch Yourself in 30 Seconds” finalist Ndu Grace also earned an on-the-spot job offer.

Panels featuring industry experts Amanda Jaiyeola, Dr. Bunmi Kole-Dawodu, Doyinsola Atanda-Obalakun, Ola Cardoso, and Millie Slade explored innovation, creativity, and career development in the sector. Additionally, media personality Tomike Adeoye led a masterclass on “Monetising Your Voice.”

Babajide Anjorin, Head of Marketing at Jobberman Nigeria, described the fair as more than just an event, calling it a movement dedicated to connecting young Nigerians to meaningful opportunities in the creative economy.